A quiet technical issue has become a strategic one for tire pyrolysis oil (TPO): credibility. What was once a discussion about viscosity, contaminants, and refinery compatibility is now equally a discussion about how renewable content is claimed, verified, and communicated. That change matters because the market has become less tolerant of accounting flexibility that appears […]

The National Association of Intercollegiate Athletics (NAIA) has signed a partnership agreement with Ecore Athletic as the Official Athletic Rubber Flooring Provider to the NAIA. This collaboration brings performance and purpose together, supporting the student-athlete experience while strengthening athletic environments across NAIA institutions nationwide. Ecore’s tailored flooring solutions and deep industry expertise help reduce maintenance […]

Six projects seek to increase reuse, retreading, and recycling of waste tires generated in the Empire State Empire State Development (ESD) is investing $2.36 million in six technology research projects that will increase the reuse, retreading, and recycling of end-of-life tires generated in New York State. ESD’s financial package includes $1.4 million in state funding […]

“It’s a big day for tire recycling.” That was the sentiment heard all across the tire and rubber recycling industry last month when news hit the streets that California had completed the most comprehensive human risk assessment ever conducted on recycled rubber concluding that recycled tires used as crumb rubber in synthetic turf are not […]

The French authorities officially recognized pyrolysis oil from waste tires, also known as tire pyrolysis oil (TPO), as a raw material for the chemical industry. This is a significant development for industrial material cycles based on end-of-life tires, as the regulatory classification strengthens the product’s connectivity to chemical value chains and improves the predictability of […]

Upcycled tire rubber and plastic shingles extend roof life Over 3,000 squares of Vista® roofing shingles now cover the condominiums in the Highland Park community in Mission Viejo, California. The shingles, from Portland, Oregon-based Malarkey Roofing Products are manufactured with NEX® Rubberized Asphalt, a patented formula that blends high-grade asphalt with upcycled rubber and plastic […]

From feedstock to pelletizing, better control and standardized testing are unlocking the performance and environmental potential of recovered carbon black Two recent open-access studies highlight why high-quality rCB now depends as much on process control and post-processing as it does on the pyrolysis step itself. One study published in Polymers by Norris et al. (2025), […]

By David Stevens Managing Director, Tire Retread & Repair Information Bureau (TRIB) Pursuing circular economy goals by keeping materials in productive use, eliminating waste, and recovering value at the end of service life has become the defining sustainability framework across manufacturing. The tire retreading industry has been executing this model for almost a century, operating […]